Measurement
of a Measurement Publication
The
Very Best of
The Measurement Standard
The top 10 most popular articles.
Here is
your chance to catch up on the most popular writing about public
relations measurement, but without having to wade through months
of publications. Below are links to the top five most widely read
articles for The
Measurement Standard web
newsletter, and The Measurement Standard
Blog Edition (as ranked by Google Analytics' pageviews since Jan
1, 2009).
(The
Measurement Standard web newsletter is
posted on a website, with monthly email updates to subscribers
(subscribe
now at no cost, just click here). The Blog
Edition includes the same
articles as the newsletter, as well as a few extemporaneous
odds and
ends.)
Notice
that only one article appears on both lists. Although the content
of the two publications is almost identical, reader
response to articles
has always been somewhat
different
between the two platforms. The different platforms
seem to reach different audiences.
 The
Measurement Standard Web Newsletter Top 5
- The
Measurement Standard's Social Media Compendium:
A listing of all Measurement Standard
articles about social media.
- Measuring
Community on Social Networking Sites:
A detailed how-to guide for measuring MySpace and Facebook.
- Easy
Strategies To Get Started Measuring:
Quick and simple techniques to start measuring your programs
and impress your boss.
- The
All-Purpose, One-Size-Fits-All Public Relations Measurement
Program Checklist:
Everything you need to know before you start any public relations
measurement program. Don't leave home without it.
- 10
Social Media Metrics:
How to make social media more measurable
than traditional media.
The Measurement Standard Blog Edition Top 5
- 15
Ideas for Low-Cost Social Media:
KDPaine & Partners advises
MADD on starting conversations without breaking the bank.
- The
All-Purpose, One-Size-Fits-All Public Relations Measurement Program
Checklist:
Everything you need to know before you start any public relations
measurement program. Don't leave home without it.
- The Geography of Buzz:
Mapping Cultural Excitement
- The
Measurement Maven of the Month Awards:
The Participants in the
Non-Profit ROI Poetry Slam at SXS
- How
To Evaluate Events and Sponsorships:
Six basic steps, five final lessons and four additional resources. 
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new
articles:
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The top 10 most popular articles. DAPHNE
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LITTLE SALES MUSIC, PLEASE...
KDPaine & Partners
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SOCIAL
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Ideas for Low-Cost Social Media
KDPaine & Partners advises MADD on starting
conversations without breaking the bank.
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Many Drafts Should You Write?
Five keys to help you decide. (Hint:
Once is not enough.)
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 Search
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