Michael Ziviani is the founder and CEO of Precise Value Pty Limited of Australia - an independent consultancy that has developed and implemented scientifically-verified methodologies that link communications outputs with business outcomes. With a background in engineering, marketing, and statistics, he is in demand as a speaker to address international conference audiences on the future of communications analytics. He is a member of the IPR Measurement Commission Taskforce on Standardisation of Communication Planning and Evaluation Models. Follow Michael on Twitter: @mikeziv

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July, 2016 Show More post