Advancing communications measurement and evaluation

Measurement Video of the Month: Can Art Be the Bridge Between Humans and AI?

 

“For every qualitative thing about us […] those parts that are emotional, dynamic and subjective—we have to convert it to a quantitative metric. Something that can be represented with facts, figures and computer code.”

—Raphael Arar

 

In April, we’re looking at how data leads to Insight and Action. In this TED Talk, Arar examines one of the most difficult aspects of artificial intelligence: training it to make sense of our emotions. One way to do so is to look at the creation of art, which itself is a manifestation and manner of communicating human emotion. Breaking qualitative data down and converting it to quantitative metrics provides a learning step for AI in understanding human emotions.

The Measurement Standard

The Measurement Standard

The Measurement Standard (TMS) is the definitive monthly newsletter dedicated to advancing media measurement and evaluation as a vital business and communication tool.TMS is published by CARMA, a global provider of measurement services.
The Measurement Standard
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