Advancing communications measurement and evaluation

Measurement Video of the Month: How Clever is AI?

“People have developed machines that learn from data. That makes it harder to say what set of jobs are going to become substituted—readily substituted—by automation, and which will be complemented.”

—David Autor, Ford Professor of Economics and Associate Head, MIT Department of Economics

Computer programs, algorithms, and even machine learning are decades old. So why is AI becoming such a buzzword in business now—and what jobs will AI begin to replace? This video from the Vox Shift Change series examines what has changed, and what it means to the future of work.

The Measurement Standard

The Measurement Standard

The Measurement Standard (TMS) is the definitive monthly newsletter dedicated to advancing media measurement and evaluation as a vital business and communication tool.TMS is published by CARMA, a global provider of measurement services.
The Measurement Standard
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