Advancing communications measurement and evaluation

Jim Macnamara Wins Yet Another Measurement Award, the 2017 Pathfinder


Jim Macnamara is being showered with accolades. A couple of months ago he received the Don Bartholomew Award for Outstanding Service from AMEC. That’s him at the event in the photo above. And now the Institute for Public Relations has announced it will crown him with its highest academic honor, the Pathfinder Award. IPR awards the Pathfinder annually “in recognition of an original program of scholarly research that has made a significant contribution to the body of knowledge and practice of public relations.”

Here at The Measurement Standard we are proud to note that we recognized Jim’s award-worthiness way back in 2002, when we anointed him a Measurement Maven. Ever since, he has been a columnist, expert commentator, and frequent interview subject in these pages. Browse our several interviews with him here.

Dr. Jim Macnamara, one of the sharpest minds in communications research, measurement, and evaluation, is Professor of Public Communication at the University of Technology Sydney. He joined UTS in 2007 after a 30-year career in professional communication practice spanning journalism, public relations, advertising, and media research. He is the author of 16 books, the most recent of which is Organizational Listening: The Missing Essential in Public Communication, and he has a new book, Evaluation of Public Communication: New Models, Standards, and Best Practice, due out this fall. Read more of Jim’s biography here.

Big, big congrats to Professor Jim Macnamara!

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Bill Paarlberg
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Bill Paarlberg

Bill Paarlberg co-founded The Measurement Standard in 2002 and was its editor until July 2017. He also edits The Measurement Advisor newsletter. He is editor of the award-winning "Measuring the Networked Nonprofit" by Beth Kanter and Katie Paine, and editor of two other books on measurement by Katie Paine, "Measure What Matters" and "Measuring Public Relationships." Visit Bill Paarlberg's page on LinkedIn.
Bill Paarlberg
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