Advancing communications measurement and evaluation

AMEC 2014 Summit Promises to Up the Game

AMEC2014SummitTop speakers from NATO, UNICEF, HM UK Government, Lenovo, Booz Allen Hamilton, Cleveland Clinic, ING, and Booking.com are participating in the AMEC International 2014 Summit on Measurement, Upping the Game – from Measurement to Insights in Amsterdam, June 11-12.

Special speaker guests include Ambassador Kolinda Grabar-Kitarovic, Assistant Secretary General for Public Diplomacy, NATO; Professor Jim Macnamara, PhD, Professor of Public Communication, University of Technology, Sydney; and Alex Aiken, Executive Director of Government Communications, HM Government UK.

Other key speakers include Richard Wergan, Executive Vice President, Global Head of Brand, Communications & Digital, Philips, and three global PR agency heads: Dave Senay, Global CEO, FleishmanHillard; Kevin Murray, Chairman, The Good Relations Group; and Matt Neale, President, International, GolinHarris, who will take part in a special session on “Measurement and the PR Industry”

Salience Insight Chief Executive Giselle Bodie joins AMEC Chairman and Ketchum Partner/Managing Director David Rockland in a light-hearted but serious ‘therapy session’ that attempts to repair the occasionally tense relationship between the measurement and PR worlds.

More Summit information and booking details on http://amecinternationalsummit.org/

### 

Bill Paarlberg
Visit me on

Bill Paarlberg

Bill Paarlberg co-founded The Measurement Standard in 2002 and was its editor until July 2017. He also edits The Measurement Advisor newsletter. He is editor of the award-winning "Measuring the Networked Nonprofit" by Beth Kanter and Katie Paine, and editor of two other books on measurement by Katie Paine, "Measure What Matters" and "Measuring Public Relationships." Visit Bill Paarlberg's page on LinkedIn.
Bill Paarlberg
Visit me on
728 Ad Block

Related posts

728 Ad Block